Hosted Events

What are the benefits of Hosted Events

Get all of the benefits that the mail brings without the additional staff. Take advantage of everything our direct mail campaigns have to offer with less staff and at a lower cost with a event hosting. Hosted events are a less intrusive type of staffed event with the same amount of mail and prizes, just with less of our staff to organize the event. It is perfect for dealers who are confident in and pleased with their desk manager and sales staff but could still use over 100 ups a day at their dealership.

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# of Units Sold

Why Choose Us

120

Staffed Events Per Year

735

Average Leads Per Event

58

Cars Sold Per Event

$309,000

Average Gross

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Headaches

What are Hosted Events?

Hosted events are a less intrusive type of staffed event with the same amount of mail and prizes, just with less of our staff hosting the event.  It is perfect for dealers who are confident in and pleased with their desk manager and sales staff but could still use over 100 ups a day at their dealership.

We understand every dealership is different and we custom tailor events based on their specific individual needs. That means we could provide just an event manager to greet the customers and organize the event and prizes, or we could contribute a few additional salespeople to help accommodate the higher traffic and sales volumes.  It all depends on what is right for your dealership. So, save up to 40% on event hosting and keep your own staff with a hosted event.

Here are Just a few ways We Bring In Your Customers

Sales Reps & Sales Closers

With our event hosting services, we provide a team of experienced sales representatives and closers to help drive more customers into your dealership. Our trained professionals will assist in closing deals and increasing your sales volume, making sure every potential customer is given the attention they deserve.

Direct Mailers

We have a team of direct mail experts who will create effective and targeted campaigns to bring in potential customers for your hosted event. This ensures that the right audience is reached, resulting in a higher conversion rate.

Social Media Marketing

In addition to direct mail, we also utilize social media platforms such as Facebook and Instagram to promote your hosted event. This allows us to reach a larger audience and attract potential customers who may not have received our mailers.

Email Marketing

We also use email marketing to reach out to potential customers who may have shown interest in your dealership in the past. This personalized approach helps to keep your brand top-of-mind and encourages them to attend your hosted event.

Google Ads Marketing

By utilizing Google Ads, we can target potential customers who are actively searching for vehicles or dealerships in your area. This highly targeted approach ensures that your hosted event reaches the right people at the right time.

Call Center Support

Our call center team is available to answer any questions and handle inquiries from potential customers about your hosted event. They are trained to provide exceptional customer service and can help convert interested leads into actual attendees.

Frequently Asked Questions

What are some common mistakes to avoid when planning a dealership-hosted event?

The most common mistake is hiring the wrong event company. Lackluster event hosting can cost you tens of thousands in potential gross, and their underhanded tactics can hurt your business’s reputation, as well as your relationship with lending institutions. We have been in the industry for 25 years, and in that time, we have kept clients by giving them a great deal on their marketing and maintaining their CSI.

Is it necessary for all dealership staff to be involved in hosting events or can a designated team handle it?

We are capable of fully staffing a dealership if they prefer to keep their team on day-to-day operations, are experiencing high turnover, or have employee vacations. However, we always encourage the dealership team to be involved, and the experience they can gain working the event is invaluable. Due to high traffic, the more hands on deck during the event, the better the results. We always conduct an introductory/training meeting with dealer staff before the event begins to facilitate a good environment.

How much time and resources should a dealership allocate towards organizing a hosted event?

Our events are typically 5-10 days. The resources and time you allocate towards event hosting depend on your goals, market, and budget. The larger the goals, market, and budget, the longer the event should be to maximize the returns on the marketing(ROI?).

Learn about our
$300,000 Guarantee!

One of the most attractive reasons to take advantage of our hosted events is our $300,000 guarantee. We are confident in our ability to bring in a high volume of customers and sales for your dealership, and we stand behind that promise with this guarantee. If we do not deliver on our promises, we will pay you up to $300,000 in lost sales revenue.

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