Off Site Sales Marketing

The Advantages of
Off Site Sales Marketing

Off-site sales are perfect for bringing in additional revenue to your dealership without the costly overhead of a traditional dealership.  Off-site sales can be located in numerous locations near your dealership including a: Walmart parking lot, fairgrounds, conference centers, auxiliary parking lots, and more!  Our off-site events can be equipt with a tent, balloons, an air-conditioned finance trailer, sales staff, direct mail campaign, and other additional services depending on your needs.

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Why Choose Us

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120

Staffed Events Per Year

advertising for car dealers
735

Average Leads Per Event

car dealer marketing agency
58

Cars Sold Per Event

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$309,000

Average Gross

dealership marketing
00

Headaches

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Benefits of Off Site Sales Marketing

  1. Expanded Reach: By setting up shop in various locations, you can reach a wider audience and potential customers who may not have visited your dealership otherwise. This increased visibility can lead to more sales and brand awareness.
  2. Cost Savings: As mentioned earlier, off-site sales marketing events do not require the costly overhead of a traditional dealership. This means lower expenses for rent, utilities, and other operational costs. Additionally, by targeting specific locations with high foot traffic or demographics that align with your target audience, you can minimize advertising costs.
  3. Flexibility: Off-site sales events offer flexibility in terms of location, timing, and the ability to tailor the event to your specific needs. You can choose to hold events on weekends or evenings when more people are likely to be out and about, or during special occasions such as holidays or community events.
  4. Personalization: By taking your dealership off-site, you have the opportunity to create a unique and personalized experience for potential customers. This can include interactive displays, test drives in different locations, and other activities that engage and excite attendees.
  5. Partnerships: Off-site sales also allow for potential partnerships with other businesses or organizations in the area. By collaborating with local businesses or charities, you can tap into their customer base and potentially gain new customers for your dealership.

Here are Just a few ways We Bring In Your Customers

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Direct Mailers

We can assist in creating and distributing direct mail campaigns to specific target audiences in the location of the off-site event. This helps to generate interest and awareness before the event even begins.

Social Media Marketing

We can utilize social media platforms to promote the off-site event, reach a larger audience, and drive traffic to your off-site dealership.

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advertisement for dealership

Email Marketing

Our team can also help with email marketing campaigns to inform past and potential customers about the off-site event, offering special promotions or discounts.

Google Ads Marketing

With Google Ads, you have the ability to target specific keywords, demographics, locations, and even devices. This allows us to focus your advertising efforts on potential customers who are most likely to be interested in your dealership’s products.

advertisement for dealership
advertisement for dealership

Call Center Support

We understand that managing incoming calls can be time-consuming and resource-intensive. That’s why we offer call center support services to help you handle customer inquiries, schedule appointments, and manage leads generated from your off-site sales events or marketing campaigns.

Sales Reps & Sales Closers

Our team at Off-Site Sales can also provide experienced sales representatives and closers to assist with the off-site event. This way, you can ensure that every potential customer is given the attention and information they need to make a purchase.

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Frequently Asked Questions

What is off-site sales marketing for dealerships?

Off-site sales marketing events are typically staffed and take place somewhere other than your dealership. We employ our staff to a designated location (fair grounds, Walmart parking lot, etc.), and you bring your inventory to offer dealers an additional profit center without the high amounts of overhead required for a brick-and-mortar location. They are typically done with an outsourced staff so your home crew can remain at your dealership and handle regular traffic.

How does off-site sales marketing differ from traditional dealership marketing strategies? What are the benefits of using off-site sales marketing for car dealerships?

Off-site sales is a timed event that offers a quick response. A dealership is built and branded for life and prioritizes long-term solutions. This is a short-term money making event with less overhead and stress on back-end sales, and more focus on moving units.

How can a dealership effectively target its audience through off-site sales marketing?

Off-site sales can open up new markets for your dealership. Targeting those new markets is highly effective as those potential customers are new to your marketing message.

Learn about our
$300,000 Guarantee!

One of the most attractive reasons to take advantage of our hosted events is our $300,000 guarantee. We are confident in our ability to bring in a high volume of customers and sales for your dealership, and we stand behind that promise with this guarantee. If we do not deliver on our promises, we will pay you up to $300,000 in lost sales revenue.

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